An infographic is exactly what you think it is, information that is displayed graphically to either aid in understanding the information or to grab more people’s attention. Infographics are very popular now for many reasons:
- Easy to create
- With many free tools on the web, it is easy to create a flashy, creative infographic that looks professional.
- More interesting than a blog post
- They offer pictures and charts along with words as opposed to a dull page of solely words.
Here at PromoMatting we might make an infographic about our custom logo mats, but we may choose to create Infographics about marketing and/or advertising, as well.